Ross Levinsohn is a name that has become synonymous with revitalizing media brands in recent years. With over three decades of experience in the industry, Levinsohn has held several high-profile positions, including CEO of Yahoo and President of Fox Interactive Media. Today, he is making waves in the publishing industry as the Sports Illustrated CEO and the Arena Group.
Levinsohn’s career in media and communications began in the 1990s when he worked for CBS Sportsline and HBO. He quickly climbed the ranks and held executive positions at major media companies such as AltaVista, Fox Interactive Media, and Yahoo. Throughout his career, Levinsohn has been known for his ability to transform struggling media brands and turn them into profitable ventures.
In 2019, Levinsohn was appointed as the Sports Illustrated CEO, one of the world’s most iconic sports media brands. Under his leadership, Sports Illustrated underwent a significant transformation, shifting its focus from print to digital media. Levinsohn has overseen the expansion of the brand’s digital offerings, including video content, podcasts, and mobile apps. He has also restructured the company’s business model to prioritize quality content and user engagement.
In 2021, Levinsohn’s company, Maven, rebranded to the Arena Group, reflecting its focus on sports and finance. The rebranding was part of Levinsohn’s strategy to streamline its operations and focus on its core competencies. Today, the Arena Group is a leading digital media company that owns and operates several popular sports and finance websites.
Levinsohn’s leadership style is often described as hands-on and collaborative. He is known for his ability to work closely with his team to identify opportunities and develop strategies to capitalize on them. His success in the publishing industry has earned him accolades from his peers and cemented his reputation as a game-changing CEO.
Ross Levinsohn’s career in media and communications has been marked by his ability to turn around struggling media brands and transform them into profitable ventures. As the CEO of Sports Illustrated and the Arena Group, he has been instrumental in changing the landscape of the publishing industry. With his focus on quality content and user engagement, Levinsohn is poised to continue driving growth and innovation in digital media for years to come.