Since social media has become an integral part of people’s lives, it is good to learn more about the future aspects of social networking sites. Fortunately, Jason Hope is here to offer some insights into the future aspects of social networking sites, and they include:
- The Entertainment Game Has Improved Significantly
Initially, social media platforms were mainly used to interact with people online. People would also find their old friends on platforms such as Facebook. Currently, things have changed significantly. Social media platforms have grown considerably, and numerous features are present to ensure that users are entertained. According to research specialists such as Jason Hope, a person spends at least 2 hours and 45 minutes daily on social media; this showcases that people usually browse through Facebook, Twitter- currently known as X, and Instagram, among other platforms for entertainment purposes.
Besides that, people typically use social media platforms to gather information since news spreads fast on these sites. Jason Hope is confident that as people search for information and entertainment on social media platforms, these platforms grow stronger.
Some research has been carried out, and more than 90 percent of people with access to the internet on their mobile devices usually spend a significant amount of time on social media.
Such statistics favor marketers, considering that most social media platforms currently have an ad format meant explicitly for mobile apps. Marketers can now evaluate their profit margins based on factors such as consumer loyalty, which is why their main focus is forming communities comprising loyal consumers. According to Jason Hope, if you want your business to grow, focus on mobile app-targeted ads and ensure your business has a strong social media presence.
Overview
Social media platforms aren’t just communication tools, leader Jason Hope finally adds. They have evolved significantly and can be used when sourcing information and marketing a business. As for the most popular social media platform, there is no definite answer to this question; however, Mr. Hope is confident that the future of social networking sites is bright.