There are a lot of issues that women are faced with when it comes to fashion. One of the most glaring issues is that a lot of designers bring forth clothing that is too focused on the aesthetics over the material. One thing for people to look at in the fashion industry is the pockets in some of the clothes that are being offered to women. One of the common complaints in the fashion industry is that the pockets in clothes are not as effective at holding items compared to men’s pockets which are deeper. While women do have purses, it is not enough. Women need to be able to hold things where they are attached to them.
This is an example of a gap in the market that fashion designers can address when they bring forth clothing for women. Fabletics as a fashion company has addressed another gap in the market. Women’s fashion in the activewear section has always been very limited and boring. Among the people that have noticed this and wanted a change is Kate Hudson. After all, women are conditioned to be the more fashionable group. There is no need to limit fashion for women when it comes to work outs.
Kate Hudson has taken her frustration with the fashion industry when it comes to the clothing choices and has decided to provide her own solution to the problem. Her thought and creativity has gone towards the active fashion industry in a way that has inspired others to follow suit. At the same time, her marketing has also brought forth a lot of innovation towards the fashion industry. She has made sure that the customer gets the type of respect and regard that they need to feel encouraged to shop at the store.
Kate Hudson has not only brought forth a new and fresh fashion company, but she is also taking part in a business model that is very effective. Fabletics has not only established itself as a successful brand, but it has also established itself as a brand that can take over the top fashion spot from Amazon.